What happened to Helena Rubinstein brand?

What happened to Helena Rubinstein brand?

By the time she died in New York in 1965, the 93-year-old had built up a huge beauty empire. Although the Helena Rubinstein brand was sold to L’Oréal in 1988, it remains anchored in its founder’s values: science in the service of beauty, women’s liberation, and the audacity to rewrite the rules.

Is Helena Rubinstein owned by L Oreal?

Founder of the eponymous company bought by L’Oréal in 1984, Helena Rubinstein defined her era with her desire to unite science and beauty, her understanding of women, and her distinct love of art.

Who bought Helena Rubinstein?

L’Oreal
L’Oreal, the French cosmetics conglomerate, has bought Helena Rubinstein Inc., the company named for the famed business executive who built an international cosmetics empire that until 1985 was a major force in the United States industry.

What is Valaze?

Valaze. The signature line of Helena Rubinstein’s Melbourne salon was Valaze, a cream that Rubinstein said could ‘improve the worst skin in one month’. It remained in her inventory for decades under a range of names including Valaze Beautifying Skinfood, Skin Clearing Cream and Wake-up Cream.

Does Helena Rubinstein cosmetics still exist?

Helena Rubinstein is set to return to UK beauty counters after a 16-year hiatus, according to a report published by WWD.

Why is Helena Rubinstein not sold in the US?

“Helena Rubinstein was available in fewer than 10 doors in the US,” a L’Oréal spokeswoman told The Moodie Report. “The decision is all about re-focusing our resources elsewhere, on other brands. Rubinstein is doing extremely well in other markets.”

Is Helena Rubinstein vegan?

Helena Rubinstein is not cruelty-free. They may test on animals, either themselves, through their suppliers, or through a third party. Brands who fall under this category could also be selling products where animal testing is required by law.

What is Helena Rubinstein famous for?

Helena Rubinstein (born Chaja Rubinstein; December 25, 1870 – April 1, 1965) was a Polish-American businesswoman, art collector, and philanthropist. A cosmetics entrepreneur, she was the founder and eponym of Helena Rubinstein Incorporated cosmetics company, which made her one of the world’s richest women.

What happened to Helena Rubinstein’s brand?

By the time she died in New York in 1965, the 93-year-old had built up a huge beauty empire. Although the Helena Rubinstein brand was sold to L’Oréal in 1988, it remains anchored in its founder’s values: science in the service of beauty, women’s liberation, and the audacity to rewrite the rules.

Who is Helena Rubinstein?

The brand Helena Rubinstein is inspired by women and empowers them to discover the full power of their beauty with prodigious cosmetic procedures that combine avant-garde, effectiveness and sensory pleasure Learn more OUR SKINCARE PRODUCTS

Which Helena Rubinstein product is right for You?

The Helena Rubinstein Re-Plasty and Powercell ranges harness this expertise in spades, while the brand’s cosmetics are equally impressive for their transformative results. Helena Rubinstein’s Replasty Age Recovery Day Cream will smooth and boost ageing skin.

Is Helena Rubinstein owned by L oral?

Although the Helena Rubinstein brand was sold to L’Oréal in 1988, it remains anchored in its founder’s values: science in the service of beauty, women’s liberation, and the audacity to rewrite the rules. The story of Helena Rubinstein, the brand, and Helena Rubinstein, the woman, are one and the same.