What is Baby Einstein?
Baby Einstein is a line of multimedia products, including direct-to-video programs, television specials, CDs, books, flashcards, toys, and baby gear that specialize in interactive activities for infants and toddlers, created by Julie Aigner-Clark.
What does LoCash stand for?
LoCash (stylized as LOCASH ), formerly known as LoCash Cowboys, is an American country music duo consisting of vocalists Chris Lucas and Preston Brust, natives of Baltimore, Maryland and Kokomo, Indiana, respectively.
What was the original name of the LoCash Cowboys?
Originally known as The LoCash Cowboys, the duo first signed to R&J Records (formerly Stroudavarious Records), for which they released three singles. The first, “Here Comes Summer”, debuted at No. 60 on Hot Country Songs for the week ending May 8, 2010.
How much money did Baby Einstein make?
The success of Baby Einstein was estimated to be nearly $400 million based on revenues. Julie was named “Entrepreneur of the Year” and won various awards, and one in three U.S. households with babies were found to own at least one Baby Einstein product.
How did Julie Aigner-Clark make Baby Einstein?
In 1996, Julie Aigner-Clark was a stay-at-home mom in Colorado frustrated by a lack of sufficiently educational entertainment for her 18-month-old daughter. She shot the first Baby Einstein video in her own basement with a borrowed camcorder, a few puppets, and an $18,000 budget.
Why did Baby Einstein stop making educational videos?
The earlier a child started watching Baby Einstein videos, in fact, the smaller his vocabulary. The writing was on the wall, and even a baby could read it. An advocacy group complained to the Federal Trade Commission in 2006, prompting Baby Einstein to drop the word educational from their advertising.
Who directed the Baby Einstein Discovery Kit videos?
All Discovery Kit videos were directed by Julie Aigner-Clark under Disney’s ownership of Baby Einstein. ^ “Julie Aigner-Clark”. CNBC. 2012-04-11. Retrieved 2020-07-29. ^ “Baby Einstein: $20 million within 5 years & 2 time Cancer Assassin – with Julie Clark [Inspiration]”.
How much did Mary Aigner-Clark spend on Baby Einstein?
Aigner-Clark and her husband invested $18,000 of their savings to produce the initial product, a VHS they named Baby Einstein and later sold as Language Nursery in 2002 to avoid confusion with the Baby Einstein brand as a whole.