Table of Contents
What is House of Quality in QFD?
The House of Quality (HOQ) is defined as a product planning matrix that is built to show how customer requirements relate directly to the ways and methods companies can use to achieve those requirements.
Why QFD is called House of Quality?
The QFD method helps you assure quality when you develop products and deliver services. QFD uses various matrices for this purpose. The first and often most important matrix in QFD is called the house of quality because it’s shaped like a house with a roof and body.
What is quality management QFD?
Quality function deployment (QFD) is a structured process that uses a visual language and a set of inter-linked engineering and management charts to transform customer requirements into design, production and manufacturing process characteristics.
Who first used Quality Function Deployment QFD in the United States?
QFD became widely known in the United States through the efforts of Don Clausing, of Xerox and later MIT, and Bob King of GOAL/QPC. These two worked independently, and likely first came into contact in October 1985, when Clausing presented QFD at a GOAL/QPC conference in Massachusetts.
Who uses House of Quality?
Digital Equipment, Hewlett-Packard, AT, and ITT are getting started with it. Ford and General Motors use it—at Ford alone there are more than 50 applications.
Who invented QFD?
QFD was first developed in Japan by Yoji Akao in the late 1960s while working for Mitsubishi’s shipyard. It was later adopted by other companies including Toyota and its supply chain.
When was QFD invented?
1960s
Quality Function Deployment (QFD) was conceived in Japan in the late 1960s, during an era when Japanese industries broke from their post-World War II mode of product development through imita- tion and copying and moved to product development based on originality.
How is QFD implemented?
Let’s walk through the process of putting together a House of Quality example for a company building a new smartphone.
- Add customer needs and ratings.
- List design requirements.
- Weigh the relationship between customer needs and design requirements.
- Complete the correlation matrix.
- Add competitor research.
What are the applications of QFD?
QFD is applied in a wide variety of applications viz product design, manufacturing, production, engineering, research and development (R&D), information technology (IT), support, testing, regulatory, and other phases in hardware, software, service, and system organizations.
What are the benefits of quality function deployment?
Benefits of Quality Function Deployment
- prioritize spoken and unspoken customer wants and needs;
- determine and translate customer needs into technical characteristics and specifications;
- build and deliver a quality product or service by focusing all employees toward customer satisfaction.
How many steps are in QFD?
Each of the four phases in a QFD process uses a matrix to translate customer requirements from initial planning stages through production control. Each phase, or matrix, represents a more specific aspect of the product’s requirements. Relationships between elements are evaluated for each phase.
What is Quality Function Deployment (QFD)?
Through listening to the voice of the customer, quality function deployment (QFD) is a systematic methodology for quality improvement and product development. The quality of a product or service is ultimately judged in terms of customer satisfaction.
Who is the author of Quality Function Deployment?
L.P. Sullivan (1986). Quality function deployment, Quality Progress 19, pp. 39-50. 1 Department of Industrial Management, College of Management, Economy and Accounting, Tabriz Branch, Islamic Azad University, Tabriz, Iran
What companies use QFD?
Ford and General Motors use it—at Ford alone there are more than 50 applications. The “house of quality,” the basic design tool of the management approach known as quality function deployment (QFD), originated in 1972 at Mitsubishi’s Kobe shipyard site.
Why benchmark customer satisfaction for quality improvement?
Customer satisfaction benchmarking can help decision makers identify areas for improvement, make strategic decisions, and set targets on desired satisfaction performance. The main purpose of this paper is to study procedures and methods for successful benchmarking in QFD for quality improvement.